Restoring rivers with every bite.

This conservation-led wet food is made using responsibly sourced invasive fish, supporting river ecosystems while creating a clean, thoughtful source of nourishment for cats. The idea is simple: when invasive species are removed carefully and purposefully, native rivers get a chance to recover, local fishing communities are supported, and waste is reduced.

Every element of this food, from ingredients to sourcing to packaging, is being developed slowly and with intention. We are documenting the rivers, the people involved, and the journey from water to bowl, so that feeding your cat can also be an act of care for the environment it comes from.

This page will soon share the full story, including sourcing details, interviews, and the thinking behind the food.

The first batches are expected to launch in early 2026.

Thank you for waiting with us. Some things are worth doing carefully.